Ignite Global – Marketing, sales and operations for world-class events.

Marketing, sales and operations for world-class events.

Local expertise. Global reach.

Ignite’s principals have more than 40 years combined experience selling tickets and operating live events all over the world. Our experience spans circuses, ice shows, broadway productions, blockbuster museum exhibitions, touring immersive experiences and fan conventions.

marketing

From multi-day and multi-month events to evergreen live attractions, our team has extensive experience in the unique planning and execution of marketing for live events. We are experts at executing traditional mass-media, hyper-targeted digital channels, strategic social media and buzz-worthy PR executions to maximize attendance for our clients. Areas of specialty include complete campaign strategy and management, budget development, brand development, value-add promotion, campaign flighting and synergies, leading multiple teams and people, data-driven marketing optimization and contingency planning.

Sales

Reaching your audience is not terribly difficult, given a reasonable budget. The challenging part is driving demand and moving your customers through the sales process effectively and efficiently. Drawing on decades of experience, we can recommend and execute a comprehensive sales campaign that considers different audiences, their unique purchase drivers and complementary timing of efforts across the entire campaign. Areas of specialty include ticketing partner selection, marketing support and event build, pricing strategies, strategic partner activations, group sales, special events and discount ticket activation when needed.

Operations

With experience as owners and producers ourselves, we understand the importance of well-run operations. We act as an extension of our clients’ teams to ensure the highest caliber experience delivery for their patrons. We expect best-in-class execution from the vendors we hire and we lead by example. Areas of specialty include venue sourcing and relations, staffing recommendations, sourcing and managing local production team, hiring and managing full-time and hourly venue staff, patron services, security, merch store operations, ticketing settlements, permitting and compliance.

Trusted partners.

From blockbuster museum exhibitions to touring immersive experiences and massive fan conventions, the world’s top producers trust us to deliver best-in-class execution.